books.google.nl - Charlene Li and Josh Bernoff define "the groundswell" as a social structure in which technology puts power into the hands of individuals and communities, not institutions. We see examples of this all around us: Second Life, You Tube, Twitter, etc. The technology that is enabling this has created a permanent,...http://books.google.nl/books/about/Groundswell.html?hl=nl&id=YOVuQFXNcP4C&utm_source=gb-gplus-shareGroundswell
