Review: Groundswell: Winning in a World Transformed by Social Technologies
Gebruikersrecensie - Amber - GoodreadsI read Groundswell as part of a course on social media marketing that I am taking at George Brown College. I was immediately engaged by the simple, conversational tone of the writing and interesting ... Volledige recensie lezen
Review: Groundswell: Winning in a World Transformed by Social Technologies
Gebruikersrecensie - Jelinas - GoodreadsI'm a writer. I'm not a techie. I'm not an entrepreneur. I'm just a girl who hates grammatical mistakes and improprer use of punctuation and enjoys snappy prose. Well, Groundswell isn't written for ... Volledige recensie lezen
Review: Groundswell: Winning in a World Transformed by Social Technologies
Gebruikersrecensie - Hinch - GoodreadsThis is the first book that I have read by non-technical authors that really "get" the social web. The discussion is framed around four key areas: listening, talking, energizing and embracing. Instead ... Volledige recensie lezen
Review: Groundswell, Expanded and Revised Edition: Winning in a World Transformed by Social Technologies
Gebruikersrecensie - Steve Horton - GoodreadsWhen this book first came out in 2008, it was portending a megatrend. It was definitely a glimpse into the future. The authors got it so right that even 3 years later, the book remains relevant. I ... Volledige recensie lezen
Review: Groundswell: Winning in a World Transformed by Social Technologies
Gebruikersrecensie - Nick - GoodreadsThis discussion of social media and how to use them if you're a company feels a bit dated now, 5 years on, but the basic precepts are still quite sound. Begin with figuring out how your customers are ... Volledige recensie lezen
Review: Groundswell: Winning in a World Transformed by Social Technologies
Gebruikersrecensie - Shawn Buckle - GoodreadsGroundswell is defined as the social media momentum that has swept over us of recent. With almost a billion people using Facebook alone, social technologies have allowed people to connect in ways ... Volledige recensie lezen
Review: Groundswell: Winning in a World Transformed by Social Technologies
Gebruikersrecensie - Gene Babon - GoodreadsThe groundswell is a spontaneous movement of people using online tools to connect. Groundswell was one of the first, and best documented, books chronicling the social media phenomenon. Since the book ... Volledige recensie lezen
Review: Groundswell: Winning in a World Transformed by Social Technologies
Gebruikersrecensie - Dustin - GoodreadsI'm not involved in business; yet, I found this book incredibly fascinating. While much of this book seemed aimed at business wanting to succeed in the current socially networked world, it illuminated ... Volledige recensie lezen
Review: Groundswell: Winning in a World Transformed by Social Technologies
Gebruikersrecensie - Sheryl - GoodreadsGroundswell is a great book to help people understand the revolutionary social technology changes that are occurring, why they are happening, and how to tap into it and transform your business. It's a ... Volledige recensie lezen
Review: Groundswell: Winning in a World Transformed by Social Technologies
Gebruikersrecensie - Lee at All Ears - GoodreadsThis book is a must read for anyone involved in a company that either has a web site, or that develops products, or that sells products, or that has customers, or that wants to expand their business ... Volledige recensie lezen
