Obey the Giant: Life in the Image WorldAugust, 2001 - 224 pagina's Design critic Rick Poynor explores the thinking behind contemporary visual culture - intriguing and fascinating appraisal. In the twenty-first century, commerce and culture are ever more closely entwined. This new collection of essays by design critic Rick Poynor takes a searching look at visual culture to discover the reality beneath the ultra-seductive surfaces. Poynor explores the thinking behind the emerging resistance to commercial rhetoric among designers, and offers critical insights into the changing dialogue between advertising and design. Other essays address the topics of visual journalism; brands as religion; the new solipsism; graphic memes; the pleasures of imperfect design; and the poverty of "cool". Around the world, many are now waking up to the dominance of huge corporations - invariably expressed by visual means. This pointed and provocative counterblast arrives at a moment when critical responses are vital if this mono-culture is to be challenged. It offers inspirational evidence of alternative ways of engaging with design, and it will appeal to any reader with a questioning interest in design, advertising, cultural studies, media studies, and the visual arts. |
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Pagina 123
Life in the Image World Rick Poynor. Design is advertising A survey suggests there are four kinds of response to advertising in Britain and , as is so often the case with research of this kind , each category has a catchy title . Best ...
Life in the Image World Rick Poynor. Design is advertising A survey suggests there are four kinds of response to advertising in Britain and , as is so often the case with research of this kind , each category has a catchy title . Best ...
Pagina 124
... Advertising , aided by design , is now the texture of everyday reality , the omnipresent conductor , the whispering intruder in our fantasies and dreams . It is becoming ever harder for those who have grown up living ' the advertised ...
... Advertising , aided by design , is now the texture of everyday reality , the omnipresent conductor , the whispering intruder in our fantasies and dreams . It is becoming ever harder for those who have grown up living ' the advertised ...
Pagina 125
... advertising and graphic design - yoked together as a single entity in Britain by D & AD in 1962 to recognise that they are two sides of the same coin . At the most pragmatic level , graphic design and advertising are not the same thing ...
... advertising and graphic design - yoked together as a single entity in Britain by D & AD in 1962 to recognise that they are two sides of the same coin . At the most pragmatic level , graphic design and advertising are not the same thing ...
Inhoudsopgave
Introduction | 6 |
ADVERTISEMENTS FOR UTOPIA | 14 |
The boredom of plenty | 16 |
Copyright | |
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How to be a Graphic Designer, Without Losing Your Soul Adrian Shaughnessy Gedeeltelijke weergave - 2005 |