Call it the digital generation. The iPhone-toting, Facebook-hopping, Twitter-tapping, I-want-what-I-want, how-I-want-it generation. By whatever name, marketers are discovering ...

Since the publication of his previous best-selling title, BrandSimple, Allen P. Adamson has studied and worked with companies as they've experimented with and integrated ...

Discover the simple and easy way to Automatically Earn Up To AND OVER $150.00 per day with my simple 3-step system! Have you ever wished you could take the shortcut to wealth ...

Introducing "Multilingual Digital Marketing: Managing for Excellence in Online Marketing" – the ultimate guide for online businesses like yours looking to dominate the global ...

The web's made everyone a publisher, so what's going to make people read what YOU write? The answer is high-quality, well-written, reader-focused, compelling content. This is ...

This informative book looks at the long-term impact of database marketing techniques on the organisation, customers, both actual and prospective, and society in general. The ...

"This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile ...

This extensive guide to all aspects of Google advertising provides over 150 killer tips and tricks for getting the most clicks at the lowest cost.