Visual Thinking for Design

Voorkant
Elsevier, 27 jul. 2010 - 256 pagina's

Visual Thinking brings the science of perception to the art of design. Designers increasingly need to present information in ways that aid their audience’s thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance.

In this book, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition – extensions of the viewer’s brain in much the same way that a hammer is an extension of the user’s hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams.

Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them.

  • Presents visual thinking as a complex process that can be supported in every stage using specific design techniques
  • Provides practical, task-oriented information for designers and software developers charged with design responsibilities
  • Includes hundreds of examples, many in the form of integrated text and full-color diagrams
  • Steeped in the principles of “active vision, which views graphic designs as cognitive tools
 

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LibraryThing Review

Gebruikersrecensie  - encephalical - LibraryThing

Strongest on the sections describing the anatomy, neuroscience, and psychology of visual perception and cognition. Would like to have seen more case studies on successful and unsuccessful designs ... Volledige review lezen

Inhoudsopgave

CHAPTER 1 VISUAL QUERIES
1
CHAPTER 2 WHAT WE CAN EASILY SEE
23
CHAPTER 3 STRUCTURING TWODIMENSIONAL SPACE
43
CHAPTER 4 COLOR
65
VISUAL SPACE AND TIME
87
CHAPTER 6 VISUAL OBJECTS WORDS AND MEANING
107
CHAPTER 7 VISUAL AND VERBAL NARRATIVE
129
CHAPTER 8 CREATIVE METASEEING
147
CHAPTER 9 THE DANCE OF MEANING
165
INDEX
183
Copyright

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Populaire passages

Pagina 20 - THE POWER OF THE UNAIDED MIND IS HIGHLY OVERRATED. WITHOUT external aids, memory, thought, and reasoning are all constrained. But human intelligence is highly flexible and adaptive, superb at inventing procedures and objects that overcome its own limits.
Pagina ii - Fowler and Victor Stanwick The Mobile Connection: The Cell Phone's Impact on Society Richard Ling Information Visualization: Perception for Design, 2nd Edition Colin Ware Interaction Design for Complex Problem Solving: Developing Useful and Usable Software Barbara Mirel The Craft of Information Visualization: Readings and Reflections Written and edited by Ben Bederson and Ben Shneiderman HCI Models, Theories, and Frameworks: Towards a Multidisciplinary Science Edited by John M. Carroll Web Bloopers:...
Pagina i - The Morgan Kaufmann Series in Interactive Technologies Series Editors: • Stuart Card, PARC • Jonathan Grudin, Microsoft • Jakob Nielsen, Nielsen Norman Group...
Pagina 20 - ... HIGHLY OVERRATED. WITHOUT external aids, memory, thought, and reasoning are all constrained. But human intelligence is highly flexible and adaptive, superb at inventing procedures and objects that overcome its own limits. The real powers come from devising external aids that enhance cognitive abilities. How have we increased memory, thought, and reasoning? By the invention of external aids: It is things that make us smart.

Over de auteur (2010)

Colin Ware is the world’s leading authority on the perceptual principles underlying the effective design of information displays. He combines interests in both basic and applied visualization research and he has advanced degrees in both computer science (MMath, Waterloo) and in the psychology of perception (PhD,Toronto). He has published over 160 articles in scientific and technical journals and at leading conferences. Many of these articles relate to the use of color, texture, motion and 3D displays in information visualization. His approach is always to combine theory with practice and his publications range from rigorously scientific contributions to the Journal of Physiology and Vision Research to applications oriented articles in ACM Transactions on Graphics and ACM Transactions on Computer-Human Interaction. Fledermaus, the leading visualization software used in oceanography, originated in software developed by him and his graduate students.

Bibliografische gegevens