MANAGING INTELLECTUAL PROPERTY : The Strategic Imperative

Voorkant
PHI Learning Pvt. Ltd., 22 jun. 2016 - 500 pagina's
The book, now in its fifth edition, offers a comprehensive treatment of Intellectual Property concepts and their applications in Indian industry. It provides a strategic framework for IP management, leading to competitive advantage for a business enterprise. Besides explaining the conceptual framework and practices of IP management, the book discusses IP as a strategic tool, its commercial exploitation and strategies for risk management of IP. Web-based material comprising chapter-wise PowerPoint Presentations (PPTs) and Multiple Choice Questions is available at www.phindia.com/sople.

This book is primarily intended as a text for postgraduate students of management, students of engineering and those who are pursuing certificate, postgraduate diploma or degree courses in IPR. In addition, professionals and corporate decision-makers should find the text valuable.NEW TO THE FIFTH EDITION
• A new chapter has been introduced on Filing Patent Applications.
• Numerous sections such as clinical research regulations, planned purification, combination therapy, alternate delivery, trade dress trademark protection, trademark caution notice, comparative advertising and trademark violation, contributory and vicarious infringement, two statutes for farmers’ rights, incremental innovation, piracy in fashion design, patentable or not patentable biotech inventions have now been incorporated in the respective chapters.
• More cases/caselets have been introduced in the present edition.
KEY FEATURES
• Discusses IPs such as Patents, Copyrights, Trademarks, Trade Secrets, Designs, Semiconductor Circuit Layouts and Geographical Indications, etc.
• Practices issues of IPRs in Cyber Space, Fashion Design, Biotechnology and Pharmaceutical industry.
• Classifies systems in practice for various IPs.
• Provides IPRs legal provision in Indian context.
• Includes a comprehensive glossary of important terms.
• Encloses CD-ROM containing Intellectual Property Rights’ laws in India as per the latest amendments.
 

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Inhoudsopgave

1 INTELLECTUAL PROPERTY SYSTEM
3
2 IP RIGHTS AND MARKETING REGULATIONS
21
3 IP MANAGEMENT FRAMEWORK
33
4 IP AUDITS
60
Part II Intellectual PropertyLegal Protection
69
5 INTELLECTUAL PROPERTY RIGHTS IPRs
71
6 PATENTS
92
7 TRADEMARKS
114
17 IPRs IN FASHION INDUSTRY
321
18 IPRs IN BIOTECHNOLOGY SECTOR
336
Part IV Intellectual PropertyIntellecutal PropertyExploitation and Risk Coverage
361
19 INTELLECTUAL PROPERTY LICENSING
363
20 INTELLECTUAL PROPERTY INSURANCE
374
21 SECURITISATION OF INTELLECTUAL PROPERTY
383
22 VALUATION OF INTELLECTUAL PROPERTY
395
23 FILING PATENT APPLICATION
414

8 COPYRIGHTS
149
9 TRADE SECRETS
175
10 INDUSTRIAL DESIGNS
190
11 GEOGRAPHICAL INDICATIONS GI
200
12 SEMICONDUCTOR INTEGRATED CIRCUIT LAYOUT DESIGN
215
13 THE PROTECTION OF PLANT VARIETIES AND FARMERS RIGHTS PPVFR
223
14 BIODIVERSITY AND TRADITIONAL KNOWLEDGE
235
Part III Intellectual PropertyIndustry Practices and Issues
255
15 IPRs IN CYBER SPACE
257
16 IPRs IN PHARMACEUTICAL SECTOR
291
Annexure 1 International Patent Classification Schemes
439
Annexure 2 International Schedule of Classes of Goods and Services for Trademarks
446
Annexure 3 Locarno Classification for Industrial Designs
451
Annexure 4 Information Sources on Intellectual Property Rights
454
Glossary
459
Company Index
473
Subject Index
477
Back cover
481
Copyright

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Over de auteur (2016)

VINOD V. SOPLE, is the Director, ITM SIA Business School, Mumbai, Maharashtra. He has over a decade of experience in teaching management subjects in India and abroad, apart from professional experience in more than two decades in various functional areas of management. He has contributed several research papers in reputed management journals. He has authored many books, including Business Process Outsourcing, and Managing Intellectual Property, published by PHI Learning.

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