How to Be a Graphic Designer without Losing Your Soul

Voorkant
Chronicle Books, 20 mrt 2012 - 176 pagina's
Published to instant acclaim in 2005, our best selling How to Be a Graphic Designer without Losing Your Soul has become a trusted resource for graphic designers around the world, combining practical advice with philosophical guidance to help young professionals embark on their careers. This new, expanded edition brings this essential text up to date with new chapters on professional skills, the creative process, and global trends that include social responsibility, ethics, and the rise of digital culture. How to Be a Graphic Designer offers clear, concise guidance along with focused, no-nonsense strategies for setting up, running, and promoting a studio; finding work; and collaborating with clients. The book also includes inspiring new interviews with leading designers, including Jonathan Barnbrook, Sara De Bondt, Stephen Doyle, Ben Drury, Paul Sahre, Dmitri Siegel, Sophie Thomas, and Magnus Vol Mathiassen
 

Geselecteerde pagina's

Inhoudsopgave

How to be Sagmeister1216 Introduction to the original edition 1726 Chapter 1
studioapprenticeships
freelance ifepros and conswho uses freelance designers?starting a studio
professional advisers and services setting upfinding premises choosing a nameidentity 6372 Chapter 5
losing your soul
with the design press 8796 Chapter 7 Clients Dealing with clients understanding clients keeping clients
ethics in design111124 Chapter 9 The creative process What is creativity? the brief the bad briefselfinitiated

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