Built to Last: Successful Habits of Visionary Companies

James Collins and Jerry Porras have examied eighteen exceptional and long-lasting companies, including General Electric, 3M, Hewlett-Packard and Proctor & Gamble, and compared each with one of its closest but less successful competitors, in order to discover just what has given it the edge over its rivals. What they found out about success and management styles can be learnt and applied by the vast majority of managers at all levels. The book is packed with hundreds of specific examples and practical concepts and provides a blueprint for building organizations which will prosper into the twenty-first century and beyond.