World as Laboratory: Experiments with Mice, Mazes, and Men

Voorkant
Farrar, Straus and Giroux, 28 nov 2006 - 304 pagina's

Deeply researched, World as Laboratory tells a secret history that's not really a secret. The fruits of human engineering are all around us: advertising, polls, focus groups, the ubiquitous habit of "spin" practiced by marketers and politicians. What Rebecca Lemov cleverly traces for the first time is how the absurd, the practical, and the dangerous experiments of the human engineers of the first half of the twentieth century left their laboratories to become our day-to-day reality.

 

Inhoudsopgave

Strange Fruits and Virgin Births
Running the Maze
Embracing the Real
Psychic Machines
Circle of Fear and Hope
In and Out of the South
An Ordinary Evening in New Haven
The Biggest File
Anthropologys Laboratory
The Impossible Experiment
The Real World
CONCLUSION
NOTES
ACKNOWLEDGMENTS
Copyright

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Over de auteur (2006)

Rebecca Lemov teaches history and anthropology at the University of Washington. World as Laboratory is her first book.

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