Tele-visions: An Introduction to Studying TelevisionGlen Creeber Bloomsbury Academic, 23 mrt 2006 - 192 pagina's Tele-Visions: Methods and Concepts in Television Studieshas been specifically designed to offer a comprehensive, authoritative, accessible, and lively introduction to the subject of television studies. Written by many of the leading international figures in the field, it covers all the major issues, debates, key terms, histories and methodologies that make up this exciting new area of expertise. Skillfully illuminated through actual programs, detailed case studies, and recommended readings, it offers invaluable insights into how television is produced, broadcast, controlled, consumed, and critically examined. From textual analysis to audience studies; from studying drama to studying documentary; from policy and regulation to regionality and globalization; from authorship to ideology; from modernism to postmodernism; from aesthetics to fandom; from histories to futures; this book offers an expansive and clearly structured account of both how and why we study television. Unapologetically ambitious, Tele-Visionsboth explains and expands our knowledge of the subject, clarifying traditional areas of debate while also setting out new agendas and critical possibilities. It is an essential book for anyone studying television and the media today. Fully illustrated--it includes selected reading guides and full bibliographies that will help students at all levels." |
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Pagina 117
... advertising , the BBC rejecting both advertising and the ethos of commer- cialism that typified the US system of broadcasting . Whatever the structures of broadcasting , all tele- vision before World War II was at an early experi ...
... advertising , the BBC rejecting both advertising and the ethos of commer- cialism that typified the US system of broadcasting . Whatever the structures of broadcasting , all tele- vision before World War II was at an early experi ...
Pagina 135
... advertising spending . Subscription was £ 3,202 million and advertising £ 3,148 million . The proportion of the licence fee , which was £ 2.7 million in 2002/3 , spent on TV was only up 0.4 per cent in real terms to £ 2,233 million ...
... advertising spending . Subscription was £ 3,202 million and advertising £ 3,148 million . The proportion of the licence fee , which was £ 2.7 million in 2002/3 , spent on TV was only up 0.4 per cent in real terms to £ 2,233 million ...
Pagina 140
... advertise- ment was offensive . Advertising executives suggested Nike erred by not letting the home side win . BBH got a better response with a Levi's advertisement that showed an Asian man facing down a street full of mean - looking ...
... advertise- ment was offensive . Advertising executives suggested Nike erred by not letting the home side win . BBH got a better response with a Levi's advertisement that showed an Asian man facing down a street full of mean - looking ...
Inhoudsopgave
How to Study Television Documentary John Corner | 60 |
5 | 74 |
Issues of Consumption | 93 |
Copyright | |
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Aboriginal academic aesthetics American approach APTN argued audience research audience studies BBC News 24 BBC1 British Television broadcasting camera channels Chapter cinema commercial communities contemporary Creeber critical Cultural Studies debate Dennis Potter discourse documentary dominant EastEnders episodes evision example fan studies fandom film Fiske genre global globalisation grammes images important increasingly indigenous industry interactive Internet interpretation issues John John Logie Baird London means mediasphere medium mobile narrative Ofcom organisation Oxford particular political popular postmodernism production public service radio reading recent Routledge satellite scene screen semiotics shot sion soap opera social society Sopranos structure study of television Study Television technologies Television Drama television history television programmes Television Studies television text television's textual analysis theory tion tradition TV drama University Press viewers viewing visual watch Wife Swap World in Action York