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acceptance activities agency agriculture applications appropriate assessment and risk attitudes Checklist Chymosin Citizen Participation Communicating on food Communication 1992 Chess communication effort communication planning communication strategy concerns consensus conferences consumer course Covello debate decision decision-making discussion effective risk communication Elaboration Likelihood Model environmental EPA Workshop Eurobarometer evaluation example feedback Figure food biotechnology Foods and Risk/Benefit gene technology genetic engineering Germany GMOs goals Green Alliance groups guidelines herbicide HTCs impacts industry input institution/organisation institutions involved issues labelling Ladder of Citizen listening material meetings methods of public NIMBY oilseed rape organisations Ortwin Renn perception of food plant biotechnology potential public participation public perception questions rational discourse rennet reporters response risk assessment Risk Communication 1992 risk information risk management risk perception Risk/Benefit Communication safety Sandman September 17 social strategies and tools Table timeline trust and credibility Workshop on Risk
Pagina 52 - Uncontrollable Involuntary Children specifically at risk Delayed effects Risk to future generations Identifiable victims Effects dreaded Lack of trust in responsible institutions Much media attention Major and sometimes minor accidents Inequitable distribution of risks and benefits Unclear benefits Effects irreversible...
Pagina 47 - Provide risk information tailored to the needs of each type of media (for example, graphics and other visual aids for television). Prepare in advance and provide background material on complex risk issues. Do not hesitate to follow up on stories with praise or criticism, as warranted. Try to establish long-term relationships of trust with specific editors and reporters.
Pagina 52 - Controllability (personal) Voluntariness of exposure Effects on children Effects manifestation Effects on future generations Victim identity Dread Trust in institutions Media attention Accident history Equity Benefits Reversibility...
Pagina 52 - Controllable Voluntary Children not specifically at risk Immediate effects No risk to future generations Statistical victims Effects not dreaded Trust in responsible institutions Little media attention No major or minor accidents Equitable distribution of risks and benefits Clear benefits Effects reversible...
Pagina 11 - Risk communication is defined as any purposeful exchange of information about health or environmental risks between interested parties. More specifically, risk communication is the act of conveying or transmitting information between parties about (a) levels of health or environmental risks; (b) the significance or meaning of health or environmental risks; or (c) decisions, actions, or policies aimed at managing or controlling health or environmental risks. Interested parties include government agencies,...
Pagina 47 - Prepare in advance and provide background material on complex risk issues. Do not hesitate to follow up on stories with praise or criticism, as warranted. Try to establish long-term relationships of trust with specific editors and reporters. Point to Consider • The media are frequently more interested in politics than in risk, more interested in simplicity than in complexity, and more interested in danger than in safety.
Pagina 19 - In addition, a community that feels stuck with the risk and gets little of the benefit will find the risk unfair— and thus more serious. This factor explains, in part, why communities that depend on a particular industry for jobs sometimes see pollution from that industry as less risky.
Pagina 18 - When people dont have choices, they became angry. Similarly, when communities feel coerced into accepting risks, they tend to feel furious about the coercion. As a result, they focus on government's process and pay far less attention to substantive risk issues: ultimately, they come to see the risk as more risky.
Pagina 43 - Receiver problems include: • Inaccurate perceptions of levels of risk • Lack of interest in risk problems and technical complexities • Overconfidence in one's ability to avoid harm • Strong beliefs and opinions that are resistant to change • Exaggerated expectations about the effectiveness of regulatory actions • Desire and demands for scientific certainty • Reluctance to make tradeoffs among different types of risks or among risks, costs, and benefits • Difficulties in understanding...
Pagina 18 - Risks under Individual control are accepted more readily than those under government control Most people feel safer with risks under their own control. For example, most of us feel safer driving than riding as a passenger. Our feeling has nothing to do with the data- our driving record versus the driving record of others. Similarly, people tend to feel more comfortable with environmental risks they can do something about themselves, rather than having to rely on government to protect them.