Beware Wet PaintPhaidon Press, 25 apr 1996 - 266 pagina's A founding partner of the leading design firm Pentagram, Alan Fletcher is considered by many in the graphic design world to be a contemporary master, known for his sharp and unerring sense of style. From the initial brief to the often award-winning outcome, here are more than a hundred of Fletcher's design solutions. Grouped into thematic chapters for instructive reference, the projects demonstrate his lithe and lateral jumps, his skills and techniques and his ability to fuse interpretation, aesthetics and function with apparent ease. The commentary shows how each individual graphic idea was developed, giving insights both into the particular project and into the way in which the design process can be manipulated. |
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... poster in Munich persuaded the city authorities to mount an exhibition of public art on the cylindrical street hoardings , Fletcher's contribution echoed the ancient practice when he produced a black - and - white poster of his own ...
... Exhibition poster Directional query IBM Europe France 1985 16817 Exhibition poster Montaged portrait National Portrait Gallery UK 1990 19 Company identity Photographer's letterhead Brooks , Baker & Fulford UK 1972 20 Clam ashtrays 24825 ...
... poster Book Marketing Council UK 1981 142 Book jacket Against Criticism Faber & Faber UK 1983 143 Project Quotation Personal UK 1990 144 & 145 Seminar poster I'm on my way ... Icograda UK 1995 146 Exhibition poster 152 & 153 Seminar poster ...
Inhoudsopgave
David Gibbs 14 | 178 |
Purloining | 195 |
Exploiting uniformity | 206 |
Copyright | |
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