Beware Wet PaintPhaidon Press, 25 apr 1996 - 266 pagina's A founding partner of the leading design firm Pentagram, Alan Fletcher is considered by many in the graphic design world to be a contemporary master, known for his sharp and unerring sense of style. From the initial brief to the often award-winning outcome, here are more than a hundred of Fletcher's design solutions. Grouped into thematic chapters for instructive reference, the projects demonstrate his lithe and lateral jumps, his skills and techniques and his ability to fuse interpretation, aesthetics and function with apparent ease. The commentary shows how each individual graphic idea was developed, giving insights both into the particular project and into the way in which the design process can be manipulated. |
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... IBM Europe commissioned the signs for their headquarters in Tour Pascal , two new office towers in Paris . These were named after Blaise Pascal , whose mechanical calculating machine prefigured the modern computer . In this case the ...
... IBM Europe France 1985 16817 Exhibition poster Montaged portrait National Portrait Gallery UK 1990 19 Company identity Photographer's letterhead Brooks , Baker & Fulford UK 1972 20 Clam ashtrays 24825 Exhibition poster Gitanes ...
... IBM USA 1985 224 Institutional poster Paul Klee quotation IBM Europe France 1985 225 Editorial vignette Domus magazine Italy 1994 226 & 227 EEC calendar White cliffs of Dover G & B Arts / Pentagram UK 1992 230 Reproduced by kind ...
Inhoudsopgave
David Gibbs 14 | 178 |
Purloining | 195 |
Exploiting uniformity | 206 |
Copyright | |
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