Beware Wet PaintPhaidon Press, 25 apr 1996 - 266 pagina's A founding partner of the leading design firm Pentagram, Alan Fletcher is considered by many in the graphic design world to be a contemporary master, known for his sharp and unerring sense of style. From the initial brief to the often award-winning outcome, here are more than a hundred of Fletcher's design solutions. Grouped into thematic chapters for instructive reference, the projects demonstrate his lithe and lateral jumps, his skills and techniques and his ability to fuse interpretation, aesthetics and function with apparent ease. The commentary shows how each individual graphic idea was developed, giving insights both into the particular project and into the way in which the design process can be manipulated. |
Vanuit het boek
Resultaten 1-3 van 20
... become an exercise in colour theory . Even outside the graphic discipline , the controversial issue of what to do with the fire- damaged wing in Windsor Castle - to restore or to redesign ? - receives a typically robust and iconoclastic ...
... become so important in your work ? It's not important , it's convenient . I once thought , ' Why take out a typebook , go through 2,000 typefaces , make up my mind whether I want it in Baskerville or Blindfish , bold or squashed ? Why ...
... become visual clichés , but in Fletcher's work they are used in different and unexpected ways , and become icons in their own right . The amorphous figure illustrated here is of a man gearing up to leap into the next millennium , a ...
Inhoudsopgave
David Gibbs 14 | 178 |
Purloining | 195 |
Exploiting uniformity | 206 |
Copyright | |
4 andere gedeelten niet getoond