Beware Wet PaintPhaidon Press, 25 apr 1996 - 266 pagina's A founding partner of the leading design firm Pentagram, Alan Fletcher is considered by many in the graphic design world to be a contemporary master, known for his sharp and unerring sense of style. From the initial brief to the often award-winning outcome, here are more than a hundred of Fletcher's design solutions. Grouped into thematic chapters for instructive reference, the projects demonstrate his lithe and lateral jumps, his skills and techniques and his ability to fuse interpretation, aesthetics and function with apparent ease. The commentary shows how each individual graphic idea was developed, giving insights both into the particular project and into the way in which the design process can be manipulated. |
Vanuit het boek
Resultaten 1-3 van 26
... poster artists of previous generations and admiration for the " Swiss school " , which had engendered the concept of the graphic designer as anonymous engineer . ' Strongly influenced as a student by the Bauhaus , it was only later on ...
... graphic revolutions have not imprisoned him . Such is the intellectual grasp ... visual incidents and accidents that have caught his educated and agile eye in ... design of which he became one of the most fĂȘted protagonists . Eventually ...
... Poster . Pirelli 1961 Poster . Pirelli 1962 e In 1962 Fletcher and Forbes teamed up with an American , Bob Gill , to form Fletcher Forbes Gill - an archetype of the modern graphic design consultancy . According to design historian ...
Inhoudsopgave
David Gibbs 14 | 178 |
Purloining | 195 |
Exploiting uniformity | 206 |
Copyright | |
4 andere gedeelten niet getoond