How to be a Graphic Designer Without Losing Your Soul

Voorkant
Princeton Architectural Press, 22 sep 2005 - 160 pagina's
Designers are quick to tell us about their sources of inspiration, but they are much less willing to reveal such critical matters as how to find work, how much they charge, and what to do when a client rejects three weeks of work and refuses to pay the bill. How to be a graphic designer without losing your soul addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work, and who want to avoid becoming hired drones working on soulless projects. Written by a designer for designers, it combines practical advice with philosophical guidance to help young professionals embark on their careers.

How should designers manage the creative process? What's the first step in the successful interpretation of a brief? How do you generate ideas when everything just seems blank? How to be a graphic designer offers clear, concise guidance for these questions, along with focused, no-nonsense strategies for setting up, running, and promoting a studio, finding work, and collaborating with clients.

The book also includes inspiring interviews with ten leading designers, including Rudy VanderLans (Emigre), John Warwicker (Tomato), Neville Brody (Research Studios), and Andy Cruz (House Industries). All told, How to be a graphic designer covers just about every aspect of the profession, and stands as an indispensable guide for any young designer.

 

Inhoudsopgave

Contents
8
Chapter 1p 1727
18
Chapter 2p 3043 21 How to find a job I want a job where I have lots of freedom and get to
30
Chapter 3p 4753
48
Chapter 4p 5869
58
Chapter 5p 7383
73
Chapter 6p 8897 6 Winning new work I always need more work and why does someone else
88
Contents
104
Chapter 8p 119129
120
Chapter 9p 134147
144
p 148151
150
Copyright

Overige edities - Alles bekijken

Veelvoorkomende woorden en zinsdelen

Verwijzingen naar dit boek

Graphic Design: A New History
Stephen J. Eskilson
Geen voorbeeld beschikbaar - 2007

Over de auteur (2005)

Adrian Shaughnessy was co-founder of the leading London-based design company Intro and was the company's creative director for 15 years before leaving in 2003 to pursue a career as a design writer. He writes regularly for Print magazine and for UK design m

Bibliografische gegevens