Digital Economy. Emerging Technologies and Business Innovation: 4th International Conference, ICDEc 2019, Beirut, Lebanon, April 15–18, 2019, Proceedings

Voorkant
Rim Jallouli, Mohamed Anis Bach Tobji, Deny Bélisle, Sehl Mellouli, Farid Abdallah, Ibrahim Osman
Springer Nature, 20 sep 2019 - 413 pagina's

This book constitutes the refereed proceedings of the 4th International Conference on Digital Economy, ICDEc 2019, held in Beirut, Lebanon, in April 2019. The conference was founded in 2016 to discuss innovative research and projects related to the support role of Information System Technologies in the digital transformation process, business innovation and e-commerce.

The 31 papers presented in this volume were carefully reviewed and selected from 89 submissions. The theme of ICDEc 2019 was “Digital Economy: Emerging Technologies and Business Innovation”. The papers were organized in topical sections named: digital transformation; e-finance; social media communication; intelligent systems; e-commerce and business analytics; e-learning and cloud education; e-commerce and digital economy; data science; digital marketing; and digital business model.


 

Inhoudsopgave

Clarifying the Issue
3
A Case Study in the Aviation Industry
15
The Case of Lebanese Tourism Services Providers
29
EFinance
40
Testing the Significance of Artificial Intelligence Investment in Determining Stock Prices
43
The Interest Rate Behaviour of Bitcoin as a Digital Asset
53
Limitations of Digitizing Trade Finance Services in Yemeni Banking Sector
66
Social Media Communication
85
The SAMR Model to Assess ELearning Pedagogy
230
Personal Effectiveness Commitment and Organizational Trust Impact on eLearning Effectiveness
239
ECommerce and Digital Economy
251
Controlled Preferences and Altered Rational Choices
253
Elements that Lead Videos to Become Viral
266
A Quantitative Model for Replacement of Medical Equipment Based on Technical and Economic Factors
278
Data Science
286
A New Spark Based KMeans Clustering with Data Removing Strategy
289

Netnographic Study
86
How Can Brands Manage the Paradox Between Luxury Inaccessibility and Social Media Communication Tools?
110
The Return on Investment of Professional Social Networks
120
Intelligent Systems
131
A Trusted GroupBased Revocation Process for Intelligent Transportation System
133
On the Verification of Data Encryption Requirements in Internet of Things Using EventB
147
Framework for Semantic Query Correction and Relaxation
157
Ecommerce and Business Analytics
170
A Literature Review
173
Overview of Ecommerce Technologies Data Analysis Capabilities and Marketing Knowledge
183
Ecommerce and Commodity Fetishism Violence in New Media Marketing
194
ELearning and Cloud Education
201
Measuring Visual Activity in Teaching Materials Production
202
A Reflection on Elearning Effectiveness in Tunisia
215
Reinforcement Learning for New Adaptive Gamified LMS
305
A Framework for Facial Image Analytics Using Deep Learning in Social Sciences Research
315
Digital Marketing
321
Exploring and Comparing Three Major Frameworks
322
Marketing Strategies in the Age of Technology
342
Consumers Perception and Diagnostic of Traceability Information
352
Digital Business Models
371
Multisided Platforms in the Sharing Economy A Case Study Analysis for the Development of a Generic Platform
373
Where to Start?
387
Digital Business Model Patterns of Big Pharmaceutical Companies A Cluster Analysis
397
Digital Business Model Patterns of Big Pharmaceutical Companies A Cluster Analysis
413
Author Index
414
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