Obey the Giant: Life in the Image WorldAugust, 2001 - 224 pagina's Design critic Rick Poynor explores the thinking behind contemporary visual culture - intriguing and fascinating appraisal. In the twenty-first century, commerce and culture are ever more closely entwined. This new collection of essays by design critic Rick Poynor takes a searching look at visual culture to discover the reality beneath the ultra-seductive surfaces. Poynor explores the thinking behind the emerging resistance to commercial rhetoric among designers, and offers critical insights into the changing dialogue between advertising and design. Other essays address the topics of visual journalism; brands as religion; the new solipsism; graphic memes; the pleasures of imperfect design; and the poverty of "cool". Around the world, many are now waking up to the dominance of huge corporations - invariably expressed by visual means. This pointed and provocative counterblast arrives at a moment when critical responses are vital if this mono-culture is to be challenged. It offers inspirational evidence of alternative ways of engaging with design, and it will appeal to any reader with a questioning interest in design, advertising, cultural studies, media studies, and the visual arts. |
Vanuit het boek
Resultaten 1-3 van 10
Pagina 58
... magalog , No Logo author Naomi Klein tells me , represents ' a growing impatience in the corporate world with the ... magalog ' . It's a ' magazine ' throughout , produced for Sony by Time Inc.'s custom publishing division , with ...
... magalog , No Logo author Naomi Klein tells me , represents ' a growing impatience in the corporate world with the ... magalog ' . It's a ' magazine ' throughout , produced for Sony by Time Inc.'s custom publishing division , with ...
Pagina 59
... magalog like Sony Style is to establish the brand not merely as an adjunct to one's personal lifestyle - one input ... magalog , says Klein , ' brand lifestyle ' can be displayed ' with as much texture and nuance as possible , in its ...
... magalog like Sony Style is to establish the brand not merely as an adjunct to one's personal lifestyle - one input ... magalog , says Klein , ' brand lifestyle ' can be displayed ' with as much texture and nuance as possible , in its ...
Pagina 60
... magalog turns brand meaning into a tangible experience , one beyond the buying and owning of the product itself . Advertising's impact is fleeting . You view a print ad or a TV commercial and quickly move on . The magalog sucks you into ...
... magalog turns brand meaning into a tangible experience , one beyond the buying and owning of the product itself . Advertising's impact is fleeting . You view a print ad or a TV commercial and quickly move on . The magalog sucks you into ...
Inhoudsopgave
Introduction | 6 |
ADVERTISEMENTS FOR UTOPIA | 14 |
The boredom of plenty | 16 |
Copyright | |
39 andere gedeelten niet getoond
Overige edities - Alles bekijken
Veelvoorkomende woorden en zinsdelen
Adbusters advertising aesthetic American Andre the Giant artists audience Barnardo's become Benetton billboard Bluewater brand British camera campaign clients commercial consumer contemporary cool corporate courtesy cover create creative critical culture Culture Jam death Diesel director Dunne and Raby Edelkoort editorial experience fashion feel film Fuel giant graphic design Hakim Bey idea irony issue Jonathan Barnbrook Kalle Lasn kind lifestyle living Logo Lomo lomographs lomography London look magalog magazine manifesto marketing meaning meme Muzak Naomi Klein offer organisation Parr photographs political porn possible poster Print professional published punk Ray Gun rock Rudy VanderLans Saatchi says sense sexual Shepard Fairey signatories social Sony space street studio style temporary autonomous zone things Tibor Kalman typographic View on Colour viewer virus words writing York
Verwijzingen naar dit boek
How to be a Graphic Designer, Without Losing Your Soul Adrian Shaughnessy Gedeeltelijke weergave - 2005 |