Management Science in Hospitality and Tourism: Theory, Practice, and Applications

Voorkant
Muzaffer Uysal, Zvi Schwartz, Ercan Sirakaya-Turk
Apple Academic Press Toronto, 2015
This book is the only comprehensive text on management science applications in hospitality and tourism. It will help managers and hospitality and tourism students as future managers to develop an in-depth understanding of the importance of data analysis, interpretation, and generating information, and intelligence for decision making. It covers a broad range of applications representing different geographic regions of the world.

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