...who embrace as the "truth" the ruling class's values and attitudes. In his words, social hegemony is "the 'spontaneous' consent given by the great masses...imposed on social life by the dominant fundamental group; this consent is 'historically' caused by the prestige (and consequent confidence) which the...

...promotion of an egalitarian ideology. This mode of power is hegemony in the sense proposed by Granisci: the "spontaneous" consent given by the great masses...imposed on social life by the dominant fundamental group; this consent is "historically" caused by the prestige (and consequent confidence) which the...